Afrikaans advertising: an important link in the Afrikaans ecosystem
A television commercial, print or radio advertisement is more than just a pretty picture. It should speak to its target market, and addressing a community in its home language is one of the most...
View ArticleCream of the crop judges for Pendoring Awards 2014
With entries for the Pendoring Awards 2014 closing in less than a month, on 21 July, the judging panel for the awards has been finalised and comprises, as always, the cream of the crop from South...
View ArticlePendoring judges selected, deadline extended
The judges for both categories of the Pendoring Awards have been selected and the deadline for entries has been extended to 28 July 2014.Read more... | Send to a friend
View ArticlePendoring Advertising Awards announces 77 finalists
No less than 77 finalists will eagerly attend this year's 19th Pendoring gala event, which will be held at Vodacom World in Midrand on 24 October and tickets are now available.Read more... | Send to a...
View ArticleWinners announced for Pendoring Advertising Awards
The 2014 Pendoring winners were announced in front of a packed and appreciative audience at the glittering annual awards evening at Vodacom World in Midrand last night.Read more... | Send to a friend
View ArticlePendoring withholds Prestige Award
This year's Pendoring Awards did not award its Prestige Award and the R50,000, which is given as part of the Award, will roll over to next year, adding extra competition to the 2015 Awards.Read more......
View Article84 finalists competing for sought-after Pendoring trophy
No less than 84 finalists will be competing for the honour of winning a sought-after Pendoring trophy at Pendoring's 20th Awards ceremony, which will be held at Vodacom World in Midrand on 30...
View Article2015 Pendoring winners: King James Group walks away with Prestige Award
A captivating, topical and highly effective campaign by King James Group for the Sanlam Music Festival (Sanlam Musiekfees) garnered Pendoring's highest honour - the Prestige Award - at the 20th...
View ArticleKing James sings Sanlam home with top Pendoring Award
The Sanlam Musiekfees campaign by King James for Sanlam was awarded the Pendoring Awards Prestige Award on Friday evening at a glittering awards ceremony at Vodacom World in Midrand...Read more... |...
View ArticleEtiket bags three Pendoring awards: Creating in Afrikaans is kief
While the creative agency, Etiket, prides itself in being language- and media-neutral when it comes to clients, the creative team jumps at each and every opportunity to conceptualise and create fresh...
View ArticleToyota SA supports Pendoring Advertising Awards, vernacular advertising
Toyota believes advertising in vernacular languages contributes to brand loyalty and customer engagement. That is why it continues to acknowledge the value of vernacular-language advertising and the...
View ArticleFCB Africa celebrates its Pendoring metal
FCB Africa is celebrating its 2016 Pendoring Awards wins with three of its agencies adding metal to their trophy cabinets this weekend (Friday, 28 October 2016).Read more... | Send to a friend
View ArticlePicture Tree's Wim Steytler wins big at the Pendoring Awards
Wim Steytler directed the four Sanlam Woordfees commercials for ad agency King James. The campaign won the Prestige Award at last weekend's Pendoring Awards as well as two additional golds and a...
View ArticleFCB Joburg leads first-ever Pendoring official ranking
FCB Joburg, the largest full-service agency within the FCB Africa group, has taken pole position on the first-ever Pendoring official ranking table with a total of 56 points while its sister agency,...
View ArticlePendoring ranks 2016 winners and finalists
For the first time, the Pendoring Advertising Awards have released an official ranking of the 2016 Pendoring winners and finalists in both the professional agency and student categories.Read more... |...
View Article#LoeriesRankings, Zulu Pendorings and other local success for the BBC
Churcher.</span>Joel Churcher, BBC Worldwide Africa's vice-president and general manager explains the BBC global brand's current footprint in South Africa, impact of their recent local award wins...
View ArticleATKV MD comments on its sponsorship of the Pendoring Advertising Awards
Here, Japie Gouws, MD of the ATKV comments on the Afrikaans language and culture association's platinum sponsorship of this year's Pendoring Advertising Awards...Read more... | Send to a friend
View ArticleThe sky is the limit if you win big at Pendoring
Entries are openRead more... | Send to a friend
View ArticleIf vernacular advertising performs well, the results cannot be ignored
“Afrikaans and indigenous advertising are increasingly under pressure owing to globalisation. It can only survive if it sets creative standards that other people would want to emulate and if it can...
View ArticlePendoring Prestige Award winner revels in her Texan adventure
“From riveting short films to Spiderman karaoke at SXSW”Read more... | Send to a friend
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